University System of Georgia Branding Guidelines

The central communications/public information operation for the USG

Website Guidelines

USG Communications has content oversight of usg.edu.

The USG website look and feel is managed in a content management system (CMS) called ExpressionEngine. The CMS uses templates to provide a common framework for the website to ensure consistency in branding and a professional appearance. The organization of the home page, the global navigation and the visual style provide uniformity in each area of the USG website.

The CMS also enables content owners to manage their web content easily via a browser and without the assistance of IT staff. Training on the use of the CMS is provided to content owners and managers and usually takes about 45 minutes. No special software or knowledge of HTML is needed to manage content on your site, but some users may find the Markdown Guide useful in formatting text within ExpressionEngine.

Complete USG website governance, standards and accessibility information can be found by visiting our Website Information page.