University System of Georgia Branding Guidelines
External Affairs Division
Welcome to the USG Branding and Editorial Guidelines
These guidelines ensure all official USG communications — including websites, materials and presentations — maintain a clear, consistent and recognizable brand identity.
Who should use these guidelines?
Anyone creating official communications or promotional materials for USG, including co-sponsored programs and partnerships.
Need help or approval?
Connect with USG Communications early in your design process. We can help you stay on-brand and create impactful materials.
Questions or need guidance?
Email communications@usg.edu.